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Birthright Israel’s Liz Sokolsky To Retire After 27 Years Of Transformative Leadership

Executive Vice President Liz Sokolsky concludes a decades-long career shaping Jewish identity, Israel education, and Birthright’s impact across North America.

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NEW YORK, NY – Birthright Israel today announced that Elizabeth (Liz) Sokolsky, Executive Vice President of Birthright Israel North America, will retire in 2026, marking the conclusion of a remarkable 27-year tenure with the organization.


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Sokolsky has been part of Birthright Israel since the program’s launch in 1999, initially joining as Vice President of Education and Operations for North America. Over the past decade, she has served as Executive Vice President, shaping the organization’s strategy, programming, and educational impact across the continent.


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A Jewish communal professional for 30 years, Sokolsky has dedicated her career to strengthening Jewish identity, leadership, and community engagement. She began in experiential Jewish education as Assistant Director of BBYO in Montreal, then spent three years overseeing youth and teen programs at the Ottawa Jewish Community Center. In Toronto, she spent nine years at the JCC, culminating as Branch Director, and later served as National Director of BBYO Canada for three years.


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In 1996, Sokolsky became the National Executive Director of the newly established Canada-Israel Experience, significantly expanding Israel educational programs for Canadian teens and young adults. Three years later, she joined Birthright Israel, guiding the program through decades of growth and global influence.


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“On behalf of myself and everyone at Birthright Israel, I want to express our heartfelt thanks and deepest gratitude to Liz for her 26 years of visionary leadership and dedicated service to the Jewish people,” said Gidi Mark, International CEO of Birthright Israel. “Her work has shaped the experiences of hundreds of thousands of young adults and strengthened Jewish identity across North America and beyond.”


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“Birthright Israel has been a gift not only to the more than 900,000 participants who have experienced its lifelong impact, but also to those of us entrusted with carrying forward its mission,” said Sokolsky. “Over 26 years, I have witnessed participants arrive in Israel as individuals and leave with a stronger sense of identity, connection, and belonging. Working alongside my inspiring & dedicated colleagues, our thoughtful stakeholders who continually bring wisdom and perspective, and our generous donors have been a continual reminder of the power of collective purpose.”


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Birthright Israel has partnered with Sandler Search to recruit the organization’s next Executive Vice President for Birthright Israel North America. The open job posting is now live (HERE).

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TheJ.ca Staff
TheJ.ca Staff
The J is a Canadian based Zionist international media platform dedicated to amplifying local and global voices that champion meritocracy, first principles, and peace through strength.

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